Survey configuration

Everything a marketer would set in the CustomerGauge Survey Builder. The JSON on the right is exactly what the config endpoint would serve to the widget — no page code changes needed when any of this changes.

Start from

Widget

Survey ID

Mode

Position

Minimized label

Brand colour

Corner radius

Trigger — when does it appear?

Audience — who sees it?

URL include patterns (comma separated, * wildcard, blank = all pages) URL exclude patterns Devices

Desktop Tablet Mobile

Sample — show to what % of eligible visitors Attribute conditions (all must match; set via cg('identify', …))

Page fields — auto-capture from the host site

Attach data the page already exposes (GTM dataLayer, Adobe digitalData, Tealium utag_data, meta tags, JS globals) to every response — no identify code needed. Run cg('discover') on the target site to browse available fields and copy a mapping. Per field, choose a destination: an existing CG field for reporting and close-the-loop, or the flexible attributes store ("variable soup") for later extraction and promotion. Built-in counters page_views and session_page_views are always available for targeting and reporting.

Frequency — how often?

Policy

Cool-down (days, blank = none)

Questions

Thank-you screen

Title Message

Try it

Preview renders the real widget bundle with this config, in this page, exactly as visitors would see it.

Config JSON

Embed snippet

Region

Paste once into the site or a GTM Custom HTML tag. All later changes happen in this builder, not in the page.

Survey configuration

Start from

Widget

Trigger — when does it appear?

Audience — who sees it?

Page fields — auto-capture from the host site

Frequency — how often?

Questions

Thank-you screen

Try it

Config JSON Copy

Embed snippet Copy

Config JSON

Embed snippet